Chester Harley-Davidson held their second Ladies Night on 20th May 2009. Ladies of Harley, new lady riders and pillion riders were all invited to the evening to indulge in their passion for Harley-Davidson with pink Champagne.
Presentations were given throughout the evening, after a performance from Annafurlaxis, cheese cake pin-up and top UK burlesque dancer. Chester Harley Davidson was privileged to welcome such a star to one of our annual events, unprecedented in the UK. Marjorie Rae of H.O.G. and Rider services delivered a special tailored presentation on the benefits of H.O.G. ladies of H.O.G. and the services available to female riders form the Motor Company. Marj commented “I relish the opportunity to get out to the dealerships and meet the customers face to face, the annual ladies evening at Chester allows me to interact with female riders and non riders in a relaxed atmosphere”. Bill Jones from ProBike, a local riding school, gave details on the steps to take in getting on two wheels, from CBT to test.
The evening saw over 30 invited guests preview seasonal clothing and take advantage of special offers laid on from Chester Harley-Davidson. Kirk Herbert, Dealer Principal said “Siân has done a great job. Every year we’re receiving more interest, and more ladies wish to be invited and involved with Chester Harley-Davidson whether they own a bike or not”.
Special offers were available in store on the night including discounted clothing, accessories and service offers. Probike offered preferential rates on CBT’s and rider training.
Another Ladies Night is sure to follow, but there are more events in store this year including open weekends, service nights, and by popular demand Thanksgiving evening.